Competitive Scanner

Overview

The Competitive Scanner agent is designed to automate the process of monitoring and analyzing key competitors in your market space. By crawling specified competitor websites, it systematically compares their offerings against your own product's features.

This tool moves beyond simple scraping; it performs a comparative analysis to pinpoint actionable insights regarding feature parity, missing capabilities (gaps), and unique strengths you can leverage for marketing or development.

Capabilities

• Web Crawling: Accesses and ingests data from specified competitor URLs.
• Feature Comparison: Generates structured tables comparing features side-by-side.
• Gap Analysis: Identifies critical functional or content gaps where your product lags behind competitors.
• Advantage Identification: Pinpoints unique selling propositions (USPs) or superior features to emphasize.
• Action Item Generation: Outputs concrete, prioritized next steps for the product or marketing teams.

Example Use Cases

• Pre-Sprint Planning: Trigger this agent weekly before a feature sprint starts to ensure your roadmap addresses competitor advancements. Prompt: "Run a competitive scan against Stripe and PayPal."
• Product Launch Readiness: Before launching a major feature, use it to see how competitors might respond or what features they are currently promoting.
• Market Positioning Review: When questioning market standing, ask the agent directly: "Where do we stand vs HubSpot in terms of automation workflows?"

The output will provide a comprehensive report including a comparison table, top 3 gaps to close, and actionable advantages to leverage.